With WASP, there’s no waiting. Instantly detect what analytics are installed on any page you browse.
See exactly what is running using your Firefox browser. Detect categories of tags, including web analytics, advertising, SEM and Voice of Customer, and the number of beacons detected within each category.
Mouse over the WASP status bar and get detailed information for over 250 different solutions, with more being added every week.
WASP is designed to report tag information live on any page you view. See every variable, its values, history, execution time, meta data and SEO information – all in real time.
Diagnose complex analytic workflow issues by viewing the execution order and timing of your tags. Track these issues with historical information on the last 5 web pages you visited.
Observe every single data point being sent to your analytic provider. See the original name of the variable, its human readable value (for the most popular analytic solutions), and even the breakdown of concatenated variables for solutions such as Google Analytics and Adobe SiteCatalyst.
For selected vendors, such as AT Internet, IBM Unica and iPerceptions 4Q Suite, WASP can detect errors that would only be visible by introspecting the browser’s javascript engine.
By gaining a deeper understanding of its preferred Analytic partners’ solutions, WASP can detect common errors and display them in the Detail View. This way, partners can fix what’s wrong before it ends up in their reports.
Reports allow you to view all of your analytics on one page. From here, you can do much more detailed analyses, including advanced drill-downs, page comparisons and solutions comparisons.
Break down your tags in multiple ways. View pages that have a specific tag versus those that don’t. View pages with broken links or failed execution. Compare one solution against another to get a complete view of your analytic implementation. And more.
With Explore View, you can drill down at the page level and see exactly what variables are tagged with what values as well as the associated pages. Never again spend hours searching for pages using different account numbers.
Use advanced tables to see the URLs of the pages you scanned and all of the data being reported. Export the data in .csv format in order to analyze the results using other analysis software, including spreadsheets.
See tag clouds of your titles and descriptions, as well as SEO information about the pages you scanned. They can even support your market vigie.
Point WASP in the right direction and automatically generate audit reports.
Provide the starting page and WASP will automatically discover all of the pages and create a report when it’s done. Or simply feed it a list of URLs as a text file and it will audit specific workflow issues or do market research on multiple websites. And don’t worry about interruptions. WASP can resume incomplete scans at any time.
Define exactly how many pages you want to scan and how deep you want it to go into the website. Use regular expression to filter pages in or out for more precise scans. And define acceptable time thresholds for your tag executions.
Modify your user agent in order to filter your scan from your analytic reporting or enable “stealth mode” to prevent the analytic call from making your scan invisible in your reporting.
From the basic features of WASP Free, to the page by page analyses of Analyst, to the automated site audits of Pro, we’ve got your needs covered.
| Features | WASP FreeFree |
Analyst$69 |
Pro$699 |
|---|---|---|---|
| Features | TrialTrial |
Analyst$69 |
Pro$699 |
| Time Limit | 20 minutes/day |
Unlimited |
Unlimited |
| Website Limit | 20 minutes/day |
Unlimited |
Unlimited |
| Page Limit | 20 minutes/day |
Unlimited |
Unlimited |
| In window analytic status |  |
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| Popup with detailed information about the solutions running | |
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| Browser plugin that mirrors client experience | |
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| Diagnose analytics running on private networks and secure websites | |
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| Chronological view of the tags fired on the current page | |
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| Execution time and latency of each tag | |
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| Record of the tags fired on the last 5 pages | |
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| Detailed report of all analytic data for all solutions | |
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| Common error detection in html script and data for preferred analytic vendors | |
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| Number of websites kept in history | 5 | 50 | |
| Number of pages audited in an automated crawl/scan | 100 | 10,000 | |
| One page reports | |
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| Data exports in .csv format | |
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| Market research mode | |
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| Regex based filter for scans | |
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| Stealth mode to avoid inflating your analytic reports | |
