WASP is the Web Analytics Solution Profiler, a specialized Firefox extension
aimed at web analytics professionals who want to do quality assurance and understand how their web analytics solution is implemented.
Features in v1.25
Praises & Tidbits!
WASP receives the Web Analytics Association Leadership and Technical Excellent Recognition (WAALTER) award as a recognition of leadership and innovation in the field of web analytics.
"WASP is a plugin created by my good friend Stéphane, he lives in Canada and its a great tool. It just detects all the javascript tags. So if you go to my blog you'll see I'm using 9 tools, just because I can! (laughs!)"
Robert Scoble interview of Avinash Kaushik
"Stephane Hamel has created a wonderful plug-in and it's well worth the download!"
Lunametrics
Linking AdWords & Analytics: a Troubleshooting Guide
Google Analytics is used on over 50% of the sites analyzed.
Google Analytics
"Very useful, as no tracking code usually means no data collected!"
Brian Clifton
Help with Google Analytics
WASP is used to analyze 400,000 different web sites every quarter.
Omniture is used on 18% of the insurance web sites.
Omniture
"In terms of Web analytics, being good at your job should at least include knowledge of WASP."
Jason Egan
Building Your Personal Brand as an Expert
About 10% of the sites analyzed use two web analytics solutions.
"One great plug in that everyone interested in web analytics should be using"
Sonicko Consulting
Great Web Analytics Plugin For Firefox
Nearly 40% of the business websites don't use any web analytics tool.
"Get immediate gratification with WASP."
VKI Studios
WASP is discussed in Webtrends training sessions.
Webtrends
Omniture leads the automotive industry with over 30% of the market.
Omniture
WASP is mentionned in the Omniture SiteCatalyst white paper discussing debugging techniques.
Omniture
"I highly recommend this to anyone that needs to quickly check what web analytics tracking code is present on their pages."
Brian Clifton
Author of Advanced Web Metrics with Google Analytics
Over 11,000 web analytics practitioners and analysts use WASP.
42% of web analytics clients surveyed reported data accuracy as an important factor when selecting a vendor.
John Lovett
JupiterResearch
"I am addicted to WASP! The perfect tool for analytics geeks!"
Shelby Tyler
Trending Upward - Web Analytics for higher education
WASP is used to analyze over 20,000 web sites daily.
"This tool has made it very easy for me to get a quick grasp of what goes on under the covers and how this info can be used. Excellent piece of software!"
Michael Muckin
Information Security Engineer
Lockheed Martin
"Anyone using it knows how useful it is for quality check and tagging testing."
Michael Notté
Web Analytics Specialist
Toyota Motor Europe
"If you are a web analytst using Firefox, WASP is a must-have extension!"
Julien Coquet
Analytics Country manager for France at OX2
Cited as one of the "Web Analytics Top 5 for 2008"
Yahoo! Web Analytics discussion forum
"I had one of the web development shops I work with download WASP. They loved it – it was liking watching a couple of kids a in a candy shop. Very funny!"
Kelly Kubrick
Online Authority